Search techniques are ways of using search terms in finding required information from search tools, such as search engines (Google), the library catalogue, and online databases.
To achieve good search results, it is necessary to use search techniques.
The following are some of the most common search techniques that are applicable to various searching tools.
• Boolean Logic
• Parenthesis
• Phrase searching
• Truncation
• Wildcards
• Field searching
When you start off with your search, use keywords and avoid insignificant words ‘on’, ‘the’, ‘of’; ‘in’ etc.
Example:
Topic:
Investigating the impact of emotional advertising on consumers
You can now start to search by using your keywords which will give you the best retrieval results.
When identifying search terms, pay particular attention to the following aspects to ensure that all likely relevant terms are included in the search strategy:
In electronic bibliographic databases, you can use AND, OR, and NOT in Subject searches, which look for matches in the title, author, subject headings, and note fields of each catalog record. After identifying the most important concepts, it is necessary to indicate how the concepts should be linked with Boolean operators (AND, OR NOT). Various methods are used to combine the indexed terms in order to retrieve the desired result. The best known of these are logical operations, known as Boolean operators. It is also important to keep in mind that most Search Engines require that Boolean operators be typed in Capital letters
Truncation means to make it shorter.
After identifying all the possible relevant search terms, decide whether you are going to use truncation (*,?) to extend the search strategy. Truncation may be used to restrict the search to a word stem.
Example: Wom?n
Example of parentheses using brackets
Phrase Searching means searching for two or more words as an exact phrase. This allows you to find documents containing a particular phrase e.g. “air pollution” or “biofuel energy”.
Snowballing
Try Snowballing: assuming you find at least one relevant journal article you can use that as a basis for future searches, for example:
Look at the list of references at the end of the article to see what related work the author has cited.
Nesting
Search engines
A search engine is a website that collects and organises content from all over the Internet.
Advantages
Disadvantages
Examples
General: Google, Google Scholar, Bing (Microsoft's search engine),
Google tips
Internet searches, such as using the search engine ‘Google’ will give you different types of information than searching a scholarly journal database.
Recognise official links as opposed to commercial websites.
• .edu (It sometimes means it is related to educational or research material)
• .gov (It usually means it is related to government resources ).
• .org (It usually is related to official organisations, eg. United Nations)
Google will also provide ‘related searches’ that might help you to narrow down your research topic. For example, you need information on the postmodern theorist Fredric Jameson.
Scroll down to the bottom of the page and look at what type of information it provides. This might help you to narrow down your search.
• Put quotation marks "__" around words that you want to search as a phrase; i.e. “semiotics analysis"
• To remove a word from your search using the hyphen (minus sign) - just in front of the word; i.e. semiotics theorists
• -Barthes (excludes search term)
• -COM will remove commercial sites from your results.
• To search colleges & university sites, use site: edu as part of your search. You can use the site: with any domain. Must be a lower case (s) in the site. No suffixes. Eg site:newyorktimes.com
• A plus + symbol in front of a word means the word will definitely be in your search; i.e. +“barthes“
• .. Shows all results from within the designated time range, e.g 2008..2013.
Definitions
• Just put define:… in front of the word you want, e.g define: semiotics
University of the Western Cape,
Robert Sobukwe Road,
Bellville,
7535
Tel: 021 959 2946